For realtors

Keep your commission. Let AI run the back office.

Praime is a brokerage built around AI, not a traditional brokerage with AI added on. You keep every dollar you earn and pay one flat monthly fee.

See what you'd keep

$2,962more a year

than at LPT Realty, the lowest-cost of eXp, Real and LPT for your numbers, and $17,326 more than at eXp.

2.5% commission per side, Essential plan billed monthly, published Canadian fee schedules. Full breakdown →Get the details
  • Keep 100% of your commissionNo split, no cap to reach and no Praime transaction fees on any deal.
  • One flat plan, from $99 a monthEssential $99, Pro $199, Elite $299, plus tax. Twenty deals cost the same as five.
  • AI does the busyworkPraime’s AI answers your calls and messages, follows up with your leads and prepares your paperwork, with a licensed broker reviewing what matters.

Active in Ontario today. Realtors elsewhere in Canada and the US can join the waitlist; the markets with the most interest open first.

Interested? Get the details.

Add a question, your phone or your area (optional)

Praime, LSG Realty Inc., brokerage. 625 Cochrane Dr, Suite 801, Markham, Ontario. info@landservicesgroup.ca · (416) 888-7653. See our Privacy Policy.
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Switching is easy

Move to Praime in three steps.

  1. Apply in about a minuteYour name, phone and RECO registration. No payment and no commitment.
  2. Talk to our broker of recordWe plan your move around your listings and deals in progress, before you give notice.
  3. We handle the transferOur broker of record completes your transfer with RECO online and sets up your workspace. PiQa is ready on day one.
Questions realtors ask

Before you switch.

How do I move my licence to Praime?

You give your current brokerage written notice, and our broker of record completes the transfer with RECO through its online system. RECO requires the transfer within 60 days of your termination date. We walk you through every step.

What happens to my current listings and deals?

Listing and buyer agreements are made with your current brokerage, so plan the timing first. Talk to our broker of record before you give notice and we will plan your move around the deals you have in progress.

How do I get paid?

Your commission comes in to the brokerage, and the brokerage pays it to you directly and in full, or to your personal real estate corporation. No split, no cap and no deductions.

Is there a contract or a minimum term?

No. Praime is open, with no long-term contract and no lock-in. You stay because it works for you.

Can I bring my clients?

Your clients are your relationships. At Praime your client list is always yours, and you can export it at any time.

What is included, and what is not?

Your plan includes the Praime brokerage, PiQa and your AI allowance. There are no other Praime fees: no joining fee, no onboarding fee and no fee per deal. Costs set by others you pay directly, just like at any brokerage: RECO’s mandatory insurance ($500 a year per agent for 2026–27, set by RECO), your real estate board or association dues, and MLS fees.

Who reviews my deals?

Praime’s AI checks your files first, and Malihe Esmaeili, our broker of record, reviews and signs off on the decisions that matter. A person is always there when you need one.

I’m not trading right now. Can I keep my licence active with Praime?

Yes. Tell Sally, our AI assistant, and she will find you the best plan for where you are. Call or text (289) 803-5553.

Founder and CEO

Reza Esmaeili

Reza founded Praime after about 20 years as a Realtor, investor and developer in the Greater Toronto Area. He built Praime so Realtors keep more of what they earn, with AI that does the work for them.

Founder and CEO, Praime · Founder, Land Services Group (LSG)
Your broker of record

Malihe Esmaeili, PhD, MBA

Every Praime realtor works under a licensed broker of record. Malihe reviews the decisions that matter, signs off on your deals and is there when you need a person.

LSG Realty Inc., Brokerage · 625 Cochrane Dr, Suite 801, Markham, Ontario

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